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September 20, 2016

Review: Dulce Vida Grapefruit Tequila

by Jeff Ellingson

dulce-vida-grapefruitDulce Vida Grapefruit Tequila is one of two new fruit infused 100% agave tequilas recently released by Milestone Brands.  They join an 80 proof Blanco, Reposado, and Anejo tequila also recently introduced.  Dulce Vida was launched in Austin Texas in 2009 with a 100 proof organic tequila.  In the same town one year later Deep Eddy’s Sweet Tea Vodka was released by Clayton Christopher who created and later sold the Sweet Tea Brand, and Chad Auler the founder of Savvy Vodka.  In 2013 Eric Dopkins was hired as Deep Eddy’s CEO.  After selling Deep Eddy Vodka for around $400 million dollars in September 2015, Chad and Eric formed Milestone Brands.  Since than they have acquired both the Dulce Vida tequila brand and the American Born Moonshine Brand.  Dulce Vida Grapefruit Tequila is crafted with a tequila base made from 100% organic agave grown in the Highlands.  It is triple distilled in copper pot stills.  Real grapefruit and natural flavors are infused before bottling at 70 proof.     It pours to a cloudy pink grapefruit color.  The aroma is fresh squeezed grapefruit with a sweet highland grown agave backing.  The natural pink grapefruit and lightly cane sugar sweetened entry is joined by agave flavor at the midpoint.  It fades with a warm mild sting, and tangy whole grapefruit taste.  The semidry finish has light minty agave flavor.  Dulce Vida Grapefruit is tasty and flavorful enough to shine in a cocktail, while also providing a nice balance of Pink Grapefruit and 100% agave for those looking for a tequila to serve on ice, or with a splash of club soda.  For years I have heard flavored tequila was going to be the next big thing.  While flavored whiskey was the next big thing, Dulce Vida Grapefruit and Dulce Vida Lime Tequila, may provide the kick start that makes flavored tequila the next, next, big thing.

NOM: 1443

Region: Highlands
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35% Alcohol

Award: Gold Medal

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