Review: Fruit Smash Hard Seltzer
Fruit Smash Hard Seltzer was launched last month by New Belgium Brewing Company. It is available in a 3 flavor 12 can variety pack. The flavors include Berry Blast, Tropical Punch, and Pink Lemonade. Each flavor is made with carbonated water, fermented cane sugar, real fruit juice, and natural flavors. A bike trip through Belgium in 1988 inspired Kim Jordan and Jeff Lebesch to bring Belgium style beer to their hometown of Fort Collins. In March 1991 they started brewing in their basement and by June 1991 they launched Fat Tire and a Belgium style Dubbel they called Abbey. Some of the important New Belgium milestones include becoming a 100% employee owned company December 2012. Opening a second brewery in Asheville North Carolina in 2016. Fat Tire became the first carbon neutral beer brewed in the US, August 2020. Also in 2020 the employees voted to allow Kirin Holdings to acquire the company. At the time New Belgium was the fourth largest craft brewery in the US. Read more 